{"id":14326,"date":"2016-09-02T00:00:00","date_gmt":"2016-09-01T22:00:00","guid":{"rendered":"https:\/\/directcoffee.net\/a-short-history-of-cold-brew\/"},"modified":"2017-10-10T23:01:51","modified_gmt":"2017-10-10T21:01:51","slug":"a-short-history-of-cold-brew","status":"publish","type":"post","link":"https:\/\/directcoffee.net\/en\/a-short-history-of-cold-brew\/","title":{"rendered":"A short history of Cold Brew"},"content":{"rendered":"<p style=\"text-align: justify;\">When we ask the people we meet at our coffee tastings around Switzerland whether they\u2019ve ever heard of something called \u201cCold Brew\u201d, most of them shake their heads. The \u201cnew\u201d way of drinking coffee has not yet conquered Switzerland. Some newspapers wrote articles about it. And you can find it at a handful of coffee-geek-caf\u00e9s \u2013 but even though the coffee giant Starbucks started selling Cold Brew in Switzerland, it\u2019s mostly unknown to the Swiss.<\/p>\n<p style=\"text-align: justify;\">The Cold Brew mania started out some ten years ago in the US. Directly trading coffee roasters found a method to brew their specialty coffee in a way that brings out all the delicious natural flavors of coffee \u2013 without extracting bitter and acidic compounds. What they got was a sweet and smooth coffee full of flavors and with a caramel like finish. In fact, the method is already around for some centuries. According to \u201cThe Guardian\u201d, it was the Japanese who first steeped coffee in cold water for extended periods of time back in the 1600s. Even today the so called Kyoto coffee which is a sort of cold drip is served in Japan.<\/p>\n<p>In the US, Cold Brew quickly became a popular trend. Soon after its first occurrence, it was served on the rocks in coffee shops all over the country. And people also started bottling the brew. In 2014, the Cold Brew wave also reached the coasts of the UK. In 2015, Starbucks jumped on the bandwagon.<\/p>\n<p style=\"text-align: justify;\">These days, you can already read <a href=\"https:\/\/directcoffee.net\/13\">obituaries <\/a>of the trend. While in Switzerland, it didn\u2019t even take off \u2026<\/p>\n<p style=\"text-align: justify;\">We want to change that and bring the Cold Brew to the Swiss. Try out our delicious brew and support us on <a href=\"https:\/\/wemakeit.com\/projects\/cold-brew-a-la-suisse?locale=en\">www.wemakeit.com <\/a>and share our crowdfunding campaign with your friends!<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When we ask people at our coffee tastings around Switzerland whether they\u2019ve ever heard of something called \u201cCold Brew\u201d, most of them shake their heads. The \u201cnew\u201d way of drinking coffee has not yet conquered Switzerland.<\/p>\n","protected":false},"author":8,"featured_media":3253,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[82],"tags":[],"class_list":["post-14326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coffee-knowledge-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A short history of Cold Brew &#8211; Direct Coffee<\/title>\n<meta name=\"description\" content=\"When we ask people at our coffee tastings around Switzerland whether they\u2019ve ever heard of something called \u201cCold Brew\u201d, most of them shake their heads. The \u201cnew\u201d way of drinking coffee has not yet conquered Switzerland.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/directcoffee.net\/en\/a-short-history-of-cold-brew\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A short history of Cold Brew &#8211; Direct Coffee\" \/>\n<meta property=\"og:description\" content=\"When we ask people at our coffee tastings around Switzerland whether they\u2019ve ever heard of something called \u201cCold Brew\u201d, most of them shake their heads. The \u201cnew\u201d way of drinking coffee has not yet conquered Switzerland.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/directcoffee.net\/en\/a-short-history-of-cold-brew\/\" \/>\n<meta property=\"og:site_name\" content=\"Direct Coffee\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/fb.com\/directcoffee.net\" \/>\n<meta property=\"article:published_time\" content=\"2016-09-01T22:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-10-10T21:01:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/directcoffee.net\/wp-content\/uploads\/2017\/09\/Cold-Brew-Glas.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"400\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marie Tuil\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@DirectCoffeeCH\" \/>\n<meta name=\"twitter:site\" content=\"@DirectCoffeeCH\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marie Tuil\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/a-short-history-of-cold-brew\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/a-short-history-of-cold-brew\\\/\"},\"author\":{\"name\":\"Marie Tuil\",\"@id\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/#\\\/schema\\\/person\\\/0ccda80c78eb49959887027ae73917e3\"},\"headline\":\"A short history of Cold Brew\",\"datePublished\":\"2016-09-01T22:00:00+00:00\",\"dateModified\":\"2017-10-10T21:01:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/a-short-history-of-cold-brew\\\/\"},\"wordCount\":303,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/a-short-history-of-cold-brew\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/directcoffee.net\\\/wp-content\\\/uploads\\\/2017\\\/09\\\/Cold-Brew-Glas.jpg\",\"articleSection\":[\"Coffee Knowledge\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/directcoffee.net\\\/en\\\/a-short-history-of-cold-brew\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/a-short-history-of-cold-brew\\\/\",\"url\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/a-short-history-of-cold-brew\\\/\",\"name\":\"A short history of Cold Brew &#8211; Direct Coffee\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/a-short-history-of-cold-brew\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/directcoffee.net\\\/en\\\/a-short-history-of-cold-brew\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/directcoffee.net\\\/wp-content\\\/uploads\\\/2017\\\/09\\\/Cold-Brew-Glas.jpg\",\"datePublished\":\"2016-09-01T22:00:00+00:00\",\"dateModified\":\"2017-10-10T21:01:51+00:00\",\"description\":\"When we ask people at our coffee tastings around Switzerland whether they\u2019ve ever heard of something called \u201cCold Brew\u201d, most of them shake their heads. 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